Sunday, 19 February 2012

Are you Australian? If so, can I sell you my books?

I'm noticing from the blog's stats that a lot of Aussies seem to be visiting the blog. This probably has something to do with the fact I'm currently in Queensland and Blogger is localising the blog to here instead of the UK.

If you are Australian, then I feel quite sorry for you. Okay, you may have a gorgeous country, friendly people, a strong economy and the best peanut butter I've ever tasted... but you haven't got your own Amazon, have you?

As a Kindle author I'm naturally interested in who shops at Amazon (whatever country I happen to be in) and I can't believe there isn't an Amazon Australia. You poor buggers have to import everything from the USA as far as I can see.

If any of you are Aussies and own a Kindle I'd be interested in hearing about how easy it is for you to buy books on your device from this country. I get the feeling that there's a lot of overlooked Aussie readers out there, and I'd like to be able to promote my books to them, but I'm not sure if the market is big enough as yet.

So by all means leave a comment or email me with your thoughts if you like...

Fair dinkum.



  1. Hi Nick,

    I'm an Aussie and have a Sony ereader. I don't buy from the Sony bookstore but purchase non-DRM'd ebooks from Amazon US and convert them using Calibre, or I buy epubs from Smashwords. Lately, I've been reading more on my kindle app on my iPhone. It's not as bad as I thought it would be and I always have it in my bag. Kindles are definitely becoming more popular here but we're a tiny market compared to some out there so I doubt we'll get our own Amazon for a long time. Ereading hasn't taken off in a big way. Yet. Give it another year or two.

    Oh, and put the peanut butter away and go get yourself some real Aussie tucker. Vegemite.

  2. Thanks CJ :) Way ahead of you on the Vegemite... though I'm not sure if it's better than Marmite, which for some reason is called Our Mate in Oz. Your coffee is a thousand times better than ours though. I may have to export a few tonnes of it via UPS.

  3. Dear Nick,

    Congrats on the new blog -- it looks great! I'm in the US, but also intrigued with mechanics of how readers in Oz find my books. I've received a few emails from Aussie readers and when I query them, there doesn't seem to be any consistency. As C.J. mentioned, some report purchasing via Amazon US and the others were scattered about from other sources. One site that was mentioned several times is I don't distribute to these folks (that I know of), so I'm trying to figure out how my books are getting there. I suspect it might be via Smashwords which distributes to Apple, Diesel, & Kobo, but I'm not sure. If you manage to develop any metric on sales, please do share.

    Having visited Oz several times, I'm a huge fan of thing Australian. Though with apologies to C.J., I must admit that I feel Vegemite to be an very much an acquired taste (which alas, eluded me). :(

    Once again, congrats on the new site and best of luck with the writing.



    1. Smashwords distributes through Borders and Angus & Robertson here in Aus, but since all those bookshops have shut down, don't worry about them. Smashwords or Amazon for epubs is the most popular and useful for authors everywhere.

    2. Lady Jewels Diva - Thanks for the insights. I suspected it might be Smashwords, though to be honest, the SW reporting is so convoluted I have difficulty sorting it all out.